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3 months after starting to pour capital into Apple, the last of Warren Buffett's investment funds actively buying back shares of the iPhone maker. Yesterday, the US stock market is a shock phen when Berkshire Hathaway - Warren Buffett's investment fund bought shares boost Apple. The move is totally contrary to the market and his previous claims.
So far, the legendary investor Omaha Origin currently holds nearly $ 1.5 billion worth of shares Apple.
I remember during shareholders meeting 4 years ago, Buffett once swore that would never invest in Apple or Google. He found satisfaction with names like IBM and old feel uncomfortable with the molesters have rapid growth in the technology sector.
Is Buffett himself "falling on its face"?
No. Apple has changed.
1. Apple no longer speedy growth
Apple has no speedy growth, at least when compared with the standards on Wall Street.
In the next 5 years, Apple's profit is expected to grow moderately at 8 , 7% annually, down 30% compared to the previous 5-year period.
even legendary General Electric industry is also expected to grow faster than Apple in the next 5 years at a rate of 10.5%.
2 . Investors have "the bottle" shares Apple
While investors generally tend to buy hot growth names, new on the stock market, Apple has no standing in this selection list. Instead, the new Xiaomi is the name quite attractive for investors preferred shares of "young" and "healthy".
Moreover in fact, Apple stock has a P / E (based on estimated profits 12 months) at about 12 points. Compared with other names, P / E of the market is about 19, while technology stocks generally at about 20. That means Apple's shares are relatively cheap market valuation - matching criteria Warren Buffett's investment criteria so far.
in Berkshire Hathaway's F13 records filed last government showed the fund bought shares of Apple and Phillips 66 refineries currently have P / E under 13, in when sold some stocks with high P / E as Suncor Energy (P / E = 26), Verisign (P / E = 19).
3. In fact, Apple is no longer the technology sector stocks
market is currently a wave arose the idea that stocks of some large technology companies such as Microsoft have become stocks of essential consumer goods. People often use Microsoft's PC software to update periodically to keep the machine running smoothly.
In the case of Apple, too, John Stoltzfus - chief strategist at Oppenheimer recent investments indicate that : Buffett's preferred stock Apple because its presence extends from the business world to the consumer.
Apple's approach is no different with Gillette razor company. If you want to use Gillette razors, you will have to regularly purchase additional products it is a Gillette razor.
Platform recreation Apple's iTunes is a razor. After years of selling music, videos and other entertainment forms on iTunes, consumers locked account, but too expensive to buy everything on the Android platform. So was born the annual iPhones are expensive that the blade.
4. Apple playing alone a type
There is a maxim that it's always loved Buffett: Be moved left to right as the market moved. He once famously said: "Be fearful when the market is greedy and be greedy when the market is fear."
In recent months, the so-called smart money flow was scared when pulled out of Apple the company shares sluggish growth. Among the names in the investment infamous Apple shares have sold off both George Soros, Carl Icahn, David Einhorn, David Tepper and.
In this case, no wonder if Buffett bought shares of Apple at the time this point.
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