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The pizza companyThe first branch of The Pizza Company in Hanoi has opened from mid-2011, developed based on the model of the Italian-style pizza with flavor menu match the customers in Southeast Asia according to the sense, that would also be strategically throughout The Pizza Company in Vietnam in the future the opening, with the second restaurant is located inside the VO Center Eden in HO CHI MINH CITY. HCM.Beginning in Thailand since the early 1980 's, The Pizza Company today are accounting for more than 60 percent of the Thai market, though participating in a slower market in Pizza Hut.Achieve that, according to analyst Sattatip Peersub (Kim Eng Securities), is due to the Thai pizza chain has applied extreme good insights about the taste of Asian people to put on the menu. According to her, the customers are paying more attention to perceive reality from the dish rather than elements of the brand.
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