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Based on the study of the demographics of Vietnam, more than 50% of the population concentrated in the area of Ho Chi Minh City, this demonstrates the city of Ho Chi Minh is a potential market with the amount customers can reach very big. However, because FoodGo food delivery services offered through mobile app so that we target customer age range from 18 to 35. This customer group has certain insights about information technology and this will help to FoodGo the chances of approaching this customer group than
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