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2.3.1 the need develop financing products in terms of international economic integration in the banking sectorVietnam joined the WORLD TRADE ORGANIZATION, opening up the banking services markets means banks will step into a whole new "playground". By 2010, Vietnam open completely the market banks, domestic and foreign banks are treated fairly, the products and services which had previously been stiff competition between domestic banks, the present becomes more fierce than. While the strength of the foreign bank's services, accounts for 40% of the total income, the credit is still our main activities in the past.Diversity and improving the quality of the products and services is a matter of survival for the Bank in the coming stages. The pressure of integration, competition requires each bank must exert the advantage of his availability and product development services to dominate the market. To do that requires a growth strategy financing products aimed at increasing funding in line with the ability to expand operations. Enhance the competitiveness, productivity, limit the effects of the external environment, especially given the huge fluctuations of the economy.In recent years a number of huge capital in society has been transformed through investment in securities while the supply of capital is limited and tens of thousands of billion of commercial bank lending to real estate projects, traffic has not yet obtained the debt to capital. More dangerous, Vietnam property market are still freezing and have up to 70%-80% of the struggling company in terms of capital and the risk of bankruptcy. This indispensable guide to financing needs in the longer term will soar. To defend this, avoid the unfavorable impact from international markets, and can compete in the context of stiff competition with the foreign BANK landed in Vietnam, the URBAN COMMERCIAL shall develop their products
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