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Primary data is the data from the survey, the survey by research company or organization collecting the information, based on data collected and observations through each day. This data is collected by a variety of ways, such as consultation or through direct interviews with the object you wish to collect data from them. of companies or businesses, this data is very important, because it is the main and original results, the data will be used for a specific purpose.
When the secondary data is not available or can not help answer the question of our research, then we have to search for information on their own and collect data to suit the research problem posed. The data collected themselves are called primary data, In other words, data is primary data Own studies collected.
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