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Export activity of the company has seen some success, but also the important issue is the company diem.quan disadvantages to see the weaknesses and reasons for timely corrective and adjust accordingly.
- Although exports in 2015 over Laos over 5 billion VND but look a whole during the period 2013 to 2015 exports of the company to Laos unstable. In terms of individual markets, the exports to Laos - the main export market of the Company is also unstable. This shows that the company lacked a long-term strategy in the implementation of plans to export as well as for the expansion of the market.
- The company has no marketing and trade promotion measures needed to open measuring their export markets. Specifically the company has no staff to meet market research overseas markets to bring the products of the company penetrate new markets and add to better meet the needs of specific markets, and measures to promote export trade of the company is too small and weak to bring efficiency to the work of expanding the market.
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